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CEO Launchpad™ 2.0
Week 1: Introduction and Fundamentals
1.1 The road that lays ahead (48:14)
1.2 Fundamentals (34:54)
1.3 Capital Sources Aligned to your Company's Stage (61:42)
1.4 Founder's Dilemma (45:01)
Week 2: Compartmentalizing your business, Mr. Inside and Mr. Outside
2.1 What the best CEOs know (27:13)
2.2 Deploying your Business Operations Systems (40:02)
2.3 Strategic planning, Capital Strategy and KPIs (49:21)
2.4 Branding, PR and Mr. Outside (55:57)
Week 3: Preparing for an offering
3.1 Corporate Formation and Securities (44:43)
3.2 Intellectual Property Assets (51:12)
3.3 Founder's Dilemma: Founders, employees and compensation issues (45:38)
3.4 Non-dilutive Funding with International, US, State, Opportunity Zone and Tax Credits (26:59)
Week 4: Offering materials
4.1 Preparing and Structuring your Offer (51:35)
4.2 Investment Deck Presentation (52:12)
4.3 Pro forma Financials (26:56)
4.4 Business Plan and PPM Preparation (32:43)
Week 5: Valuations
5.1 Preparing the Capital Raise Campaign (34:59)
5.2 Investor Meetings (36:25)
5.3 Introduction to Term Sheets (35:59)
5.4 Negotiation Tactics to Close (11:01)
2.2 Deploying your Business Operations Systems
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